PunkCorn came to Wilder Mind as a new popcorn start-up with an idea that was anything but ordinary.
The brief was to create a bold, rebellious identity that would stand apart from the usual popcorn brands and capture the personality behind the idea.

I developed the PunkCorn logo and visual identity around that attitude, creating a distinctive look designed to feel playful, confident and unapologetically different.

A new brand with a clear personality — and absolutely no interest in blending in.